Creation:

Now, if you are going to create advertising calendars, be sure that you include certain things. First, make sure that you have information about your company. People need to know who you are and what your company does, or they won't be interested in your services. You may also want to include a logo or catchphrase that people will easily remember. Of course, you'll also need to include accurate phone numbers and address. Otherwise, nobody will be able to find your business.

Once you have the essentials for you taken care of, you need to consider essentials for your clients. In other words, make sure that the calendar layout is useful to your clients. Most calendars should have big boxes representing each day. That way, clients can easily read and write their appointments in the blocks.

The next step is to make sure that your wall and desk calendars will catch a person's eye. After all, the most accurate information in the world won't help if nobody bothers to read it. So, a final piece of advice is to include some bright, colorful photos that people will take notice of. Candid shots of your company employees, for instance, will draw a person's attention. So will animals, scenery or other themes.

Exposure:

Exposure is, of course, the main goal of advertising. After all, if you print advertising, it does no good if it isn't seen. For example, business cards are wonderful because they're fairly cheap to print, but they're often lost, forgotten or thrown out.

Calendars, on the other hand, are useful. So, people tend to keep and use them. Since calendars cover an entire year, that means 365 days of exposure. After all, these days everyone needs to stay organized. Calendars will be appreciated quite a bit, since they can help a person to track business and personal appointments, as well as appointments for other members of their family, like their kids.

Cost Per Calendar:

Another benefit is the cost per calendar. Calendars are very cheap to print. They are also even cheaper when you consider the previously mentioned exposure. Calendars are proudly displayed on desks and walls, you see. So, anyone that goes in the room is likely to see your advertisement on your Desk Calendar. That could mean two, three or even more people seeing it per day for an entire year. That's cost-effective advertising.

Creation:

How To Promote A Business With Desk Or Wall Calendars

If you have a business, you're not alone. Many people are business owners and they all share one thing in common, they need clients to survive. Without new clients, there is no business. That's why advertising is so critical. One interesting way to advertise is with wall or desk calendars.

Surprisingly, thanks to digital printing, it's very easy to find a print company and have them print copies of wall or desk calendars for you. They may even be able to help you to design your calendars. So, more and more people are trying the process. What are the benefits, though?